英文摘要：
With technological innovation and infrastructure improvement, Artificial Intelligence Generated Content (AIGC) technology is becoming a new quality of productivity in the audio-visual industry, bringing infinite possibilities for future audiovisual experiences. Starting from the video generation and audio processing technologies in the field of AIGC, this paper discussed the feasibility of AIGC technology to support the development of the new audio-visual industry in the light of the application scenarios of personalised audiovisual experience, and summarised the challenges and shortcomings of AIGC technology in the current application environment. In the wave of artificial intelligence technology revolution and audio-visual industry transformation, AIGC not only plays a key role in promoting the development of the industry, but also leads the transformation and integration of audiovisual mode with its forward-looking innovation.
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